JOIN AN UPCOMING EVENT
We are planning to be present at the following events in 2026
CAFFÈ CULTURE LONDON SEP 29 - 30
BRUSSELS COFFEE SHOW BURSSELS NOV 6 - 8
ESTA at Caffè Culture 2026
Let's bring the Speciality Tea Hub to life!
ESTA will once again be part of Caffè Culture 2026, taking place on 29–30 September at London’s Business Design Centre.
Following the success of last year’s event, ESTA will once again host the Speciality Tea Hub a shared platform where the tea community can come together to connect with buyers, café owners and hospitality professionals.
What’s Happening in the Tea Village
Competitions
Discover ESTA’s tea and matcha competitions and find out how to take part
Panel Discussions
Discover the full programme
Tea Bar
Discover, learn and taste speciality teas
Matcha Bar
Learn about matcha, how to prepare it and how to enjoy it in different ways.
This is more than a trade show. It is an opportunity to amplify the voice of speciality tea, celebrate our community and demonstrate the diversity, quality and potential of tea within the wider hospitality industry.
Whether you're a tea professional, barista, enthusiast or business, we'd love you to join us. Here's how you can get involved:
• Sponsor the Speciality Tea Hub
• Exhibit and showcase your brand
• Volunteer and share your expertise
• Enter our competitions
Interested in getting involved? Let us know:
For sponsorship opportunities: Contact us hello@specialityteaeurope.com
To exhibit: Contact Dan danb@livingmediaevents.co.uk
To volunteer or register competition interest: Contact Jay jay@specialityteaeurope.com
Register to attend: Visit Caffè Culture 2026
Together, we can continue to grow the presence of speciality tea and show the industry that tea is not “just tea” anymore.
