2025
How to Approach Digital Marketing as a Tea Retailer - Mackenzie Bailey
Regenerative Tea Farming Action Project - Annabel Kalmar
How to Approach Digital Marketing as a Tea Retailer
In today’s competitive tea market, having great products isn’t enough—you need a strong digital presence to attract customers and grow your brand. Whether you run an online tea shop, a physical store, or a speciality tea brand, this webinar will equip you with the tools and strategies to market your tea effectively in the digital space.
Presented by Mackenzie Bailey, founder of Steeped Content.
In this webinar you can learn:
✔ The key elements of a successful tea brand online
✔ How to create catchy descriptions to highlight your teas USPs
✔ Email marketing and SEO tips to drive traffic and boost sales
✔ Common mistakes tea retailers make—and how to avoid them
✔ How to tell your tea’s story in a way that captivates and converts
This session is practical, insightful, and full of actionable takeaways.
Regenerative Tea Farming Action Project
How Regenerative Farming Can Elevate Your Tea Business
Are you ready to future-proof your farm and thrive in the competitive global tea market? 🌍 In this inspiring and action-packed webinar, Annabel Kalmar, gives an overview for The Regenerative Tea Action Project, why the project is being doing, why it's exciting, why farmers should join and what they might get out of it, and what is tried to be achieved. Discover how sustainable practices can revolutionise your tea business, boost your competitiveness, and open doors to new opportunities worldwide. Learn how you can join a community of like-minded farmers committed to driving change and building a more sustainable future for the tea industry.
The Regenerative Tea Action Project aims to help accelerate the adoption of and the commercial benefits from regenerative organic tea farming practices in the tea sector by working with smallholders, cooperatives and family run farms.